What people say about Incolor
Incolor is a Chinese bicycle brand founded in 2010 (or 2016, depending on the source) that evolved from custom painting and carbon repair into designing and manufacturing high-performance frames and components. The company positions itself as a premium Chinese manufacturer, using high-modulus carbon, extensive wind tunnel testing, and 3D-printed titanium parts, with framesets priced from about $1,699 to $5,499. Ordering is primarily through dealers and online platforms like Panda Podium, with custom geometry and paint options available at higher prices. Reviews praise the engineering and aerodynamic performance but note high prices for a Chinese brand, limited Western availability, and at least one report of a manufacturing issue with the headset.
Pros
- Strong engineering focus with extensive CFD and wind tunnel testing, positioning the brand as a premium Chinese manufacturer.123
- Offers custom geometry and custom painting, allowing riders to tailor fit and aesthetics.241
- Uses high-end materials such as T1100 and 80-ton carbon fiber and 3D-printed titanium components.132
- Provides a lifetime warranty on manufacturing defects and crash replacement discounts up to 30%.2
- Pricing is aggressive compared to Western equivalents, often thousands less for similar specifications.52
Cons
- Prices are high for a Chinese brand, especially in Western markets where framesets cost more than in China.26
- Limited availability and few objective reviews in Western markets.62
- At least one review reported a manufacturing issue with the headset top cap bolt binding.7
- The brand lacks storytelling and marketing compared to Western brands, which can affect perceived value.5
Key Facts
- Founded in 2010 (per video:974) or 2016 (per news:187); started designing own-brand bikes in 2020.18
- Frameset prices range from $1,699 (Voyager) to $5,499 (SSR custom geometry); SR/SR+ $2,499–$3,499; SSR $4,399–$5,299.372
- Custom geometry and custom painting are available at extra cost.24
- Lifetime warranty on manufacturing defects and crash replacement discounts up to 30%.2
- Ordering is through dealers and online platforms such as Panda Podium; availability in Western markets is limited.36
- Developing a new frame takes about one year from concept to production.2
Incolor factory tours & brand videos on YouTube
Inside Incolor — A Conversation with Incolor’s Chief Engineer
December 08, 2025
This video is an interview with Philip, the chief engineer of Incolor, discussing the brand's background and their latest aerodynamic road bike, the SSR. The interview reveals Incolor's evolution from a custom painting and carbon fiber repair business to designing their own high-performance bicycles. Key topics include the SSR's design philosophy, aerodynamics testing, and the company's positioning as a premium Chinese bicycle manufacturer.
Watch on YouTubeNews & Media Coverage for Incolor
Bike part reviews of Incolor
Handlebar 1
Saddle 1
Crank 1
Frame 3
Cassette 3
