XDS
X-Lab factory tours & brand videos on YouTube
This Bike Company Is Going to Take Over the World - Sea Otter Classic 2026
April 16, 2026
The video showcases X-Lab's global expansion at Sea Otter Classic 2026, highlighting their new lineup of nine bikes with competitive pricing and dealer-focused business model. It reveals X-Lab's vertically integrated manufacturing process that allows them to offer high-performance bikes at accessible price points, from a $1,400 aluminum bike to a $9,150 ultralight carbon model. The brand emphasizes supporting local dealers rather than direct-to-consumer sales to build cycling communities.
- X-Lab is launching in the US and rest of the world as a brand new brand
- They are introducing nine new bikes in their lineup
- The brand focuses on dealer support rather than direct sales
- They have full vertically integrated manufacturing with everything done in-house under one roof
- Manufacturing includes everything from spools of carbon fiber to complete bikes going into boxes
X-LAB: The Bike Brand No One Saw Coming, and the Secret Manufacturing Powerhouse Behind It
March 12, 2026
The video provides an exclusive factory tour of XDS, the manufacturing powerhouse behind the X-Lab brand, revealing their vertically integrated production process. It shows how X-Lab leverages XDS's 30 years of carbon fiber expertise and massive manufacturing scale to produce high-performance bikes quickly and efficiently. The video challenges preconceptions about Chinese manufacturing by showcasing advanced technology, rigorous quality control, and a comprehensive approach to bike building.
- XDS was founded in 1994 (30 years ago at time of filming)
- Main factory is located in Shenzhen, China, with three facilities in China and one in Cambodia
- Production capacity: 20,000 bikes per day, 8 million bikes per year
- Employs 3,000 people at the Shenzhen site, 10,000 worldwide
- Uses carbon fiber from Toray in Japan (12K carbon fiber with 12,000 fibers per strand)
News & Media Coverage for X-Lab
Bike part reviews of X-Lab
Complete Bike 2
